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5 Great Ideas For Creating a Great Brochure

Next to your business card, the purpose of a brochure is to attract people to your business with a little more targeted information.  It also duals in purpose, one of which is to inform your target audience of business’s offering of products and services, and...

Stretch Your Budget with Self-Mailers

Companies can save substantial amounts of money by eliminating the need for envelopes. The possibility of creating a self-mailer should be considered with any direct mail piece. A self-mailer is simply a piece of mail that doesn’t require an envelope. All of the...

5 1/2 Myths About Donor Acquisition

Source: The NonProfit Times It is said that myths are the ways by which a society defines and identifies itself. If that is so, what do the myths it accepts say about the nonprofit sector? At the DMA Nonprofit Federation conference, Shannon McCracken of Special...

Women Make Companies More Philanthropic

Source: CBSMoneyWatch By  Kimberly Weisul In July, Harvard researchers released a working paper showing that companies with more women on their boards of directors and in senior positions tended to have more active corporate philanthropy efforts, and to give more...