by justprinting | Jun 24, 2011 | For-profit
By Laura Lake, About.com Guide The American Marketing Association (AMA) defines a brand as a “name, term, sign, symbol or design, or a combination of them” intended to identify the goods and services of one seller or group of sellers and to differentiate...
by justprinting | Jun 17, 2011 | Uncategorized
Have you taken a close look at your company logo lately? Does it look like it came straight out of the 1980s, or have you kept it up-to-date? An outdated logo can make you look stagnant and stale in the minds of prospective customers. To combat this effect, many...
by justprinting | Jun 17, 2011 | Uncategorized
by Christopher Butler – Print Magazine Sometimes I’ll just stare at a website for minutes on end, trying to figure out why it’s so confusing. Unfortunately, most websites we visit are far more complex than they need to be. I don’t mean complex...
by justprinting | Jun 3, 2011 | For-profit
Source: All Business – Every salesperson, regardless of the industry, product, or skill level, makes mistakes. Here are some basic sales mistakes to avoid and some tips for selling more and having happier customers. 1. Not listening: Listen to your...
by justprinting | Jun 3, 2011 | Non-profit
Source: AdvisorOne | According to a recent study by Blackbaud, online fundraising is useful for acquiring donors but less useful in retaining them – a valuable piece of information for hardworking fundraisers. Particularly interesting is the degree to which direct...