Source: John Hayden

It seems that most nonprofits have their priorities in order for 2012.

According to the 2012 Nonprofit Communications Trends Report, they are putting their website as a top priority, followed by email marketing, then Facebook. This makes sense when you remember that:

  1. Your website is where you have the most control around your brand.
  2. Email is where you get most of your online donations.
  3. And Facebook is where you get new donors and volunteers for your nonprofit.
  4. Direct mail is still very important though!

Following is the infographic showing where nonprofits are putting their focus in 2012