by justprinting | Nov 4, 2011 | Non-profit
Source: By Joanne Fritz, About.com Guide A recent Blackbaud webinar, featuring Adrian Sargeant, the Robert F. Hartsook Chair in Fundraising at the Center on Philanthropy at Indiana University and a prominent consultant, covered the art and science of how to keep...
by justprinting | Nov 1, 2011 | Non-profit
Source: Fenton Blog by Mike-Smith A development director at an agency that helps troubled children once told me this as we worked on their annual report. These words echo reactions from other organizations trying to more effectively integrate storytelling – often for...
by justprinting | Oct 28, 2011 | Uncategorized
Source: Entrepreneur Blog by Mikal E. Belicove Mikal Belicove offers his 10 tips for better content marketing: Be goal-oriented: You need to create a business-aligned communications strategy where everything links back to company goals. Use great writers: It’s...
by justprinting | Oct 26, 2011 | Non-profit
Even though direct mail has a reputation as so yesterday when it comes to reaching donors, it has constantly performed as the most cost-effective and wide-reaching fundraising method. Mail reach is effective and offers a high return on investment. During the recent...
by justprinting | Oct 26, 2011 | Uncategorized
Source: Forbes At a time when the Occupy Wall Street protests are shining a light on greed in America, some companies make a point of donating a significant chunk of their profits to charity. Example: In 2010 Kroger, the Cincinnati supermarket operator, gave away...
